Kurt Jarchow's Blog

January 12, 2009

The falling traffic of tech blog sites?

Filed under: Uncategorized — Tags: , , , , , — Kurt Jarchow @ 12:44 pm

I was doing some web traffic comparing for a project I’m in the middle of, and found some interesting stats on mashable, techcrunch, engadget and readwriteweb.

techcrunch, mashable, readwriteweb, engadget traffic stats

techcrunch, mashable, readwriteweb, engadget traffic stats

It’s really bizarre to see all 4 sites dropping around the same time, around July, then rising a bit after October.  You can’t say its seasonal, look at the October 2007 compared to 2008, it’s under half!  This is obviously not scientific, and based completely on Alexa’s traffic monitoring, but still interesting nonetheless.

Is it that tech blogs are less read?  Traffic sapped from RSS readers?  …Anyone else have a suggestion?

Update: It seems Alexa shouldn’t be your only source for traffic stats, as Marshal Kirkpatrick pointed out:  http://siteanalytics.compete.com/readwriteweb.com+mashable.com+techcrunch.com/?metric=uv

I’ve always thought Alexa was the athority on traffic stats.  I’m going to reconsider using them in the future.

2 Comments »

  1. different tools show different numbers. see http://siteanalytics.compete.com/readwriteweb.com+mashable.com+techcrunch.com/?metric=uv all 3 up, ours growing fastest year over year!

    Comment by Marshall Kirkpatrick — January 12, 2009 @ 3:35 pm

  2. Compete.com’s numbers look much more realistic.

    Looks like I’ll have redo some of that research.

    Comment by jarchowk — January 12, 2009 @ 8:15 pm

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